about kristina b.

B. Philosophy

We see you. We listen to you. Then, we do hair.

At KRISTINA B. Salon, we never underestimate the importance of consultations because they help us create the hairstyle you truly desire.

We want to get to know you, your lifestyle and the things that make you…well, you. While that takes time, we promise it will be worth it. It’s how we create B.eautiful hair for B.eautiful people.

 B. Founder

B. Salon is the concept of premier hairdresser, Kristina B. Kristina’s love and passion for all things hair began in the early 2000’s while she was managing the front-of-house reception for a leading London salon group.

It wasn’t long before she realised that her dream was to pursue a career in hairdressing. Having excelled at her initial training at, finishing with a distinction, she was immediately offered the position of stylist at Toni & Guy Soho.

After that, she spent the next ten years as a stylist in one of the most iconic hair salons in the world: Trevor Sorbie Covent Garden. Working alongside MBE Trevor Sorbie himself, as well as many hair industry titans, such as Angelo Seminara, Kristina attained exceptionally high levels of excellence in both hairdressing and client experience.

She has a huge and loyal client following, including many TV and theatre personalities. B. You Founder Kristina B. never content with being ordinary, has created her own brand with you at its heart.

Having spent years perfecting the ideal client experience, Kristina has poured her expertise, knowledge, love and care into every single appointment. All you have to do is sit back, relax and simply B you.

Founder Kristina B. standing in French Row St Albans

B. People

We are a specialist salon and we believe hairdressing is a craft.

Every single member of our passionate and talented team, has been hand-picked to work at B. Salon. Our newest members have been trained and nurtured by the most senior and accomplished education team. Our colour specialists are leaders in their field, providing expert advice and creating stunning hair with B.eautiful innovative techniques. All our hair stylists are highly skilled not only in cutting and styling hair but also in full treatment services, offering a personalised approach to every client.

Kristina B. Founder.

Kristina B. Founder.

Haircutting specialist. Educator.

With nearly two decades of experience, Kristina is known as the Queen of Bobs.

I just love what I do! Hairdressing has never felt like a job to me, it’s my vocation. I adore my clients – my people – I am so proud to deliver my best to each and every one of them. I have a unique approach to hair and aim to tailor every haircut and colour to each individual. I take enormous care and pride in what I create but, most importantly, I want my clients to leave the salon feeling fabulous.”

Sharon Wicksted.

Sharon Wicksted.

Colour Specialist.

As the proud holder of the L’Oréal Colour Specialist degree, Sharon’s expertise stems from twenty years of experience working in central London salons – mostly in the renowned Trevor Sorbie Covent Garden, where she met Kristina. Her calm friendly demeanour instantly puts clients at ease.

I am known for creating the most beautiful bespoke blondes and brunettes. My passion is designing personalised, natural and seamless shades that enhance both skin tone and eye colour.

Whether you’re looking for a complete change or a subtle enhancement, I know just how to help you achieve your dream hair.”

Hattie Patten

Hattie Patten

Hairstylist / Colourist

,Hattie has excelled in all aspects of hairdressing from the moment she stepped into the salon. Having worked in various London salons and academies, as well as assisting at London Fashion Week, Hattie brings that experience to every client.

 “I love getting to know each of my clients, combining my skills in cut and colour to create beautiful hair that’s perfect for every individual. I’m inspired by hairdressing, feelings I can’t wait to share with you.”

On meeting every client, taking time to listen to them is vital to me, like any creative process, I see every individual as a clean canvas with opportunities to create something special; my goal is to achieve the best possible results for anyone that seat in my chair.”

At our KRISTINA B. hair salon, we value the following core values

Excellence

We strive for excellence in everything we do, from delivering exceptional hair services to providing outstanding customer care.

We are committed to continuous improvement and staying up-to-date with the latest trends and techniques in the industry.

Passion

We are passionate about our craft and dedicated to creating beautiful hairstyles that make our clients feel confident and fabulous.

Our team members are enthusiastic about their work and constantly seek inspiration to bring creativity and innovation to their styling.

Kindness

We believe in treating everyone with kindness and respect, both within our team and with our clients.

We create a warm and welcoming environment where everyone feels valued, heard, and cared for.

We go the extra mile to ensure that each person who walks through our doors feels special and appreciated.

Teamwork

Collaboration and teamwork are at the heart of our salon’s success.

We believe in supporting and uplifting each other, sharing knowledge and skills, and working together to achieve common goals.

We foster a positive and inclusive team culture where everyone’s contributions are recognized and celebrated.

Customer-centric

Our clients are our top priority. We go above and beyond to understand their needs, preferences, and desires, and tailor our services to exceed their expectations.

We believe in building long-lasting relationships with our clients based on trust, open communication, and personalized care.

By upholding these values, we create a harmonious and fulfilling work environment that not only benefits our team but also ensures an exceptional experience for our clients.

Cancellation Policy

Please note: We understand that life is busy and schedules can change. We respectfully request 24 hours’ notice if you need to cancel or change your appointment. This gives us the opportunity to offer the slot to another client who may be waiting for it.
B. Salon requires your card details in advance to secure your appointment. Your card will not be charged unless you cancel within 24 hours of your appointment or do not attend. In those instances, your card will be charged 100% of the service amount.

For all colour services it is a legal requirement that we perform a skin test for you at least 48 hours in advance of your appointment. If you are aware of any allergies please do let us know.

We love talking hair, it’s with pleasure we offer complimentary consultations, the first step in creating beautiful hair.

Hair washing seats and basins inside Kristina B hair salon